Attending an industry event is a great way to garner exposure for your company and improve your networking efforts. But an even more effective strategy is to obtain a speaking role at these events. Being invited as a panelist is incredibly beneficial to you as an entrepreneur as well as your business as a whole. In order to help ensure that you reap these impressive benefits, here are some essential tips for getting the most value out of being a panelist at any industry event.
Don’t Be Afraid to Speak Up
Depending on the size of the crowd in attendance, it might be a little intimidating to speak while up on stage. But as a panelist, it is important to not keep your thoughts inside. You were invited to speak because you possess industry knowledge that the audience is interested in learning. Therefore, don’t hold back on sharing your expertise and giving the attendees what they came to hear.
It might seem odd for a speaker to take notes since this is often seen as something that only attendees do. However, if you want to make sure that you’re getting as much value from the event as possible, then you need to take plenty of notes throughout the event.
This is because the average person forgets approximately 70 percent of the information they are given within the first 24 hours. Plus, you’re not the only one on stage with valuable information to share.
Chances are the other panelists have valuable insights to enlighten the crowd with. By taking brief notes as they speak, you can go back and review their valuable information once you leave the event. It also provides a helpful log of what they said in case you want to refer to it throughout the panel.
Provide Specific Examples
If you’re not giving the audience what they want, then they’re going to be far less likely to remember you or your company. But if you make a big impression on them, then it delivers a lot of value to your brand. That’s why you should make sure to keep the audience properly engaged throughout the speaking process by providing specific examples on how they can put your teachings into practice.
General advice is very limited and is not overly valuable to most attendees. But using specific examples allows the audience to better visualize what you’re talking about and tells them how they can more effectively apply them to their own lives.
With the help of these effective techniques, you should be able to maximize the benefits you receive as a result of being a panelist or guest speaker. To help obtain more speaking opportunities or further improve your brand image, make sure to contact our team of Las Vegas PR agency experts at GYC Vegas today.